Pursuit

Pursuit is an innovative AI-powered intelligence platform that revolutionizes the way companies engage with the public sector. Designed specifically for fast-growing government contractors, technology vendors, and professional services firms, Pursuit transforms the traditionally slow and opaque government sales cycle into a proactive, data-driven growth engine. By continuously scanning over 90,000 state, local, education, and special district entities, Pursuit provides actionable intelligence that helps sales teams focus their efforts on opportunities with the highest win probabilities. The platform empowers organizations to build their pipelines before Requests for Proposals (RFPs) are issued, ensuring they are well-positioned as incumbents rather than outsiders. Pursuit effectively removes the friction associated with public sector sales, enabling teams to scale their revenue predictably and serve the public sector more effectively.

Proactive Buying Signals

Pursuit surfaces critical buying signals 6 to 18 months before RFPs are issued, enabling your sales team to act early and position themselves as incumbents. This foresight allows organizations to engage in meaningful conversations with potential clients ahead of the competition.

Real-Time Data Integration

With native integrations to platforms like Salesforce and HubSpot, Pursuit ensures that data flows seamlessly into your existing stack. This feature guarantees that your team has access to accurate and up-to-date information, enhancing decision-making and operational efficiency.

Comprehensive Opportunity Tracking

Pursuit continuously monitors over 110,000 entities, providing insights into unique procurement processes and budget cycles. This comprehensive tracking equips your team with the knowledge needed to navigate the complex landscape of public sector sales effectively.

Cross-Functional Intelligence Sharing

The platform facilitates shared intelligence across your go-to-market (GTM) team. From marketing to sales and customer success, everyone operates on the same data, ensuring that signals flow seamlessly and fostering collaboration across departments.

Maximize Pre-RFP Engagement

By leveraging Pursuit's proactive buying signals, organizations can engage potential clients well before RFPs are released. This positions them strategically as trusted advisors, leading to increased win rates and stronger relationships.

Streamline Sales Operations

Sales leaders can utilize Pursuit to gain visibility into which team members are engaging with specific signals. This clarity allows for better territory management and resource allocation, ultimately maximizing the effectiveness of sales operations.

Enhance Account-Based Marketing Efforts

Marketers can build account-based marketing (ABM) campaigns based on real-time buying signals. By aligning marketing efforts with budget approvals and new initiatives, organizations can improve their conversion rates significantly.

Improve Customer Success Management

Pursuit alerts customer success teams about upcoming contract renewals and potential churn signals. This proactive approach empowers teams to engage clients at critical moments, enhancing retention and satisfaction.

How does Pursuit help in identifying buying signals?

Pursuit analyzes data from a vast array of state and local entities to surface buying signals well in advance of RFPs. This allows teams to engage opportunities at the right time, significantly improving win rates.

Can Pursuit integrate with existing CRM systems?

Yes, Pursuit offers native integrations with popular CRM platforms like Salesforce and HubSpot. This ensures that your data is automatically enriched and updated, streamlining your sales processes.

What types of organizations benefit from Pursuit?

Pursuit is designed for fast-growing government contractors, technology vendors, and professional services firms that target the public sector. Any organization seeking to enhance their public sector sales efforts will find value in Pursuit.

How does Pursuit enhance collaboration across teams?

By providing shared intelligence across marketing, sales, and customer success, Pursuit ensures that all teams operate from the same data set. This promotes alignment and collaboration, leading to improved overall performance.