Shoutout

About Shoutout

Shoutout is the definitive growth engine for modern businesses, transforming happy customers into your most powerful marketing asset. Founded in 2020 and built by makers for makers, it solves a critical scaling problem: capturing and leveraging authentic social proof without the friction. The platform provides the easiest way to collect and display powerful testimonials that directly drive conversions. Forget bloated tools with complex setups and recurring fees. Shoutout empowers founders, marketers, SaaS teams, and course creators to gather video or text testimonials in seconds via a simple, no-login link. Once collected, you can showcase this social proof beautifully across your website with customizable widgets, carousels, or dedicated "Walls of Love." Embed anywhere with no-code ease or share stunning standalone testimonial pages. With a core philosophy of simplicity and impact, Shoutout offers unlimited testimonials and widgets, optional white-labeling, and a revolutionary lifetime access pricing model. It’s designed for bootstrappers and growth-focused teams who understand that trust is the ultimate currency and want to stop wasting traffic by letting their customers do the talking.

Features of Shoutout

Frictionless Testimonial Collection

Gathering feedback is made incredibly simple with Shoutout's unique collection system. You can create and share a single, clean link with your customers to submit video or text testimonials instantly. There are no accounts to create or complicated forms to navigate on their end, which dramatically increases submission rates. This seamless process ensures you capture authentic, timely praise without adding work for your happiest users, turning satisfaction into scalable social proof effortlessly.

Beautiful, Customizable Display Widgets

Once collected, Shoutout provides a suite of elegant, fully customizable display options to integrate testimonials into your site. Choose from dynamic carousels, sleek grids, or immersive "Wall of Love" layouts that match your brand's aesthetic. Every widget is designed to be visually compelling and conversion-optimized, ensuring your social proof captures attention and builds trust exactly where you need it, from landing pages to product checkouts.

No-Code Embedding & Standalone Pages

Shoutout is built for maximum flexibility with zero technical hassle. You can embed your testimonial widgets anywhere on your website using simple copy-paste code snippets, making it perfect for non-developers. Alternatively, create and share beautiful, standalone testimonial pages that look professional and polished right out of the box. This versatility allows you to deploy social proof across marketing campaigns, sales decks, and onboarding flows instantly.

Unlimited Use & White-Label Options

Scale your social proof without limits or hidden costs. Shoutout offers unlimited testimonials, unlimited widgets, and unlimited published walls on all plans. For businesses wanting a fully branded experience, the optional white-label feature allows you to remove all Shoutout branding, presenting the entire testimonial ecosystem as your own. This is ideal for agencies and established brands looking to maintain a seamless, professional customer journey.

Use Cases of Shoutout

SaaS Product Launches & Landing Pages

For SaaS founders, social proof is the key to converting skeptical visitors into trusting users. Use Shoutout to collect video testimonials from beta users and display them prominently on your launch landing page. A carousel of authentic user experiences addressing specific pain points and outcomes can significantly reduce perceived risk and increase sign-up rates, providing the social validation needed to stand out in a crowded market.

E-commerce Store Conversion Optimization

E-commerce stores can leverage Shoutout to combat cart abandonment and build product credibility. Create a collection link post-purchase to gather video reviews of specific products. Then, embed these testimonials directly on product pages and the checkout flow. Seeing real customers unboxing and praising a item adds tangible trust that static star ratings cannot, directly influencing purchase decisions and boosting average order value.

Course Creators & Coaches Building Authority

For experts selling digital courses or coaching services, trust is the primary sales driver. Shoutout enables creators to build a powerful "Wall of Love" featuring transformative student success stories and testimonials. This dedicated page serves as undeniable proof of results, which can be linked from sales pages, email sequences, and social media to pre-empt objections and demonstrate real-world value, accelerating enrollment.

Agency Client Acquisition & Case Studies

Marketing and service agencies can use Shoutout to streamline their sales process. Collect compelling video testimonials from satisfied clients discussing the results you delivered. Showcase these in a widget on your agency website's homepage and embed them into proposal documents. This tangible social proof acts as a portable case study library, building immediate credibility with prospects and shortening the sales cycle.

Frequently Asked Questions

What does "lifetime access" mean?

Lifetime access means you pay a single, one-time fee for the Shoutout plan you purchase, and you can use it forever on the included number of projects (websites). This is in contrast to subscription models that charge monthly or annually. The lifetime plan includes all core features and is guaranteed to receive product updates and new features for a period of two years from the date of purchase, after which you retain access to the tool as-is.

What is your refund policy?

Shoutout offers a 100% money-back guarantee within 7 days of your purchase. If you are not satisfied with the product for any reason within that first week, you can request a full refund with no questions asked. This policy applies to both the monthly subscription and the one-time lifetime access purchase, allowing you to try the platform risk-free and ensure it fits your needs.

How many websites can I use Shoutout on?

The standard lifetime and monthly plans allow you to use Shoutout on up to 3 different websites or projects. This covers most use cases for founders, small teams, and individual creators. Each project can have its own set of collection links and display widgets, enabling you to manage social proof for multiple brands, client sites, or product lines from a single Shoutout dashboard.

What happens after 2 years of updates?

When you purchase a lifetime plan, you are guaranteed to receive all new features, improvements, and security updates for a full two years. After this period, your access to the tool and all its existing features continues indefinitely—you never lose what you paid for. You may optionally choose to renew access to future major updates after the two-year window, but the core platform remains fully functional for your lifetime use.

Pricing of Shoutout

Shoutout offers transparent, simple pricing focused on long-term value over recurring subscriptions. The Monthly Plan is priced at $29 per month (billed flexibly month-to-month) and includes all core features for up to 3 projects. The Lifetime Access Plan, offered at a one-time payment of $199, provides the same features and project limits but you pay once and use the tool forever, including 2 years of guaranteed updates. This model is designed to save businesses thousands compared to annual competitors like Senja ($590/year) or Testimonial.to ($400/year). Both plans come with a 7-day money-back guarantee, unlimited testimonials and widgets, custom branding, and the ability to remove Shoutout branding (with a one-time $50 fee on the lifetime plan).